Retailers cannot ignore the principle of being present where customers are most active. In today’s intensely competitive environment, every channel’s contribution is crucial to amplifying business revenue. However, legacy retail platforms lack the ability to identify, reach, and interact with customers across multiple touchpoints. This limits the ability of retailers to deliver omnichannel experiences. Retailers need to reach customers across different channels, with lean and agile IT systems to deliver on customer expectations while managing complexities at the back end. To this end, the omnichannel retail evolution has been a game-changer.
Happiest Minds Omnichannel Commerce Service empowers organizations to deliver open, consistent, and personal customer experience across customer choice channels. We help our clients leverage advanced analytics to understand customer preferences better and elevate experiences by connecting store, fulfillment center, and customer-facing channels. We enable organizations to:
- Deliver consistent content, product information, and digital experiences across web, mobile, store, and social channels.
- Enhance inventory visibility and integrate unified payment options across channels.
- Enable a convenient shopping experience by flexible pickup schedules and enable stores to perform pick-pack-ship tasks.
- Create a single point of truth by streamlining order visibility and traceability.
- Empower customer support personnel and store staff by providing information on customers’ past purchases, interactions, queries, and complaints.
- Integrate AI-powered chatbots to enable assisted selling on digital channels.
- Enable B2B organizations to build experience like B2C while managing all business processes.
Our innovative omnichannel retail strategy and solutions are designed to support superior product information management, digital product cataloging, complex pricing structures, product search tools, and tailored checkout processes to create a higher customer retention rate. We help you hyper-accelerate omnichannel retail transformation without replacing the existing ERP system, ensuring a cost-effective implementation.