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In The News

  • Why Social Computing will be Important for Businesses in 2014
  • 2014: Confluence of SMAC technologies to transform business and operations
  • Predictive Analytics Redefines CMO Role
  • Why HR Managers have taken to Social Media!
  • Where the rich are investing
  • Even his commas and periods are in place
  • Live like a leader to be a leader
  • Deal sizes are not really shrinking
  • Social media analytics emerges as new area of focus for enterprise vendors

Why Social Computing will be Important for Businesses in 2014

“In 2014, we will see sentiment analysis to be done not just on social data but also data collected from e-mails, call center transcripts, feedback received in forms, surveys, and other forms of customer touch points”

Friday, December 20, 2013   |  Source: PcQuest

2014: Confluence of SMAC technologies to transform business and operations

Integration and confluence of social, mobile, analytics, cloud (SMAC) technologies will form the bedrock of future solutions, opines Salil Godika, Chief Strategy & Marketing Officer and Industry Group Head, Happiest Minds Technologies

Monday, December 16, 2013   |  Source: InformationWeek

Predictive Analytics Redefines CMO Role

As a CMO, I know firsthand how this role has changed over the years. While our basic objective has always been to map the organization’s marketing initiatives to its profitability, strategy and data-driven decision making have started to take center stage.

Sunday, December 15, 2013   |  Source: CMO.com

2014 technology trends and its effect on developers

Year 2014 will be marked by wider adoption of disruptive technologies like social computing, mobility, cloud and big data.

Monday, December 02, 2013   |  Source: CIOL

Why HR Managers have taken to Social Media!

People are crucial to any organization- not just for their contribution to the top line and bottom line, but by maintaining and enhancing the company’s culture and value system.

Saturday, November 30, 2013   |  Source: People Management

Where the rich are investing

There can’t be a more logical place than a start-up to invest in for wealth creation

Saturday, November 09, 2013   |  Source: Outlook Business

Even his commas and periods are in place

IT veteran Ashok Soota’s secretary Viji completed 20 years of service this year. They talk about their special bond

Monday, November 04, 2013   |  Source: Bangalore Mirror

Live like a leader to be a leader

Happiest Minds, which celebrated its second anniversary recently, gave the entire responsibility of the event, which needed coordination with CEOs and top managers, to a junior employee. “Of course, we were there to guide him. But we wanted him to handle it on his own. He did a remarkable job,” says Raja Shanmugham, chief people officer, Happiest Minds.

Tuesday, October 01, 2013   |  Source: dna

Deal sizes are not really shrinking

Beginning his career in 1965 with the Shriram Group of Industries and turning the fortunes of Shriram Refrigeration as its CEO in 1978 is not the only success story Ashok Soota has to his credit. A veteran in the Information Technology (IT), Soota formed Mindtree in 1999 with his colleagues from Wipro, resigned from the board of the company to form Happiest Minds in August 2011. The new company has managed to get 50 plus customers in 2 years, with the first customer coming on board within a month of commencement of business. In an interview with Shayan Ghosh of Deccan Herald, Happiest Minds Executive Chairman Ashok Soota says that at this moment the company doesn’t want to target large deals in the market. According to him, large deal will come as the company grows over time.

Monday, September 23, 2013   |  Source: Deccan Herald

Social media analytics emerges as new area of focus for enterprise vendors

Analyzing the vast amount of social media data is fast emerging as a key business imperative for organizations. We spoke to some vendors to get a sense of their strategy to target the space and to find how their offerings are helping firms connect to their customers in a better way.

Monday, September 23, 2013   |  Source: Information Week

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