Digital Transformation
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5 key takeaways from NILF 2015
By Dattatri Salagame On 23 Feb 2015Nasscom's NILF 2015 is always a great place to meetup with the Industry crowd and share insights. This time around, it was a great opportunity to glean insights on the amazing world of Digital. 1. Digital Masters: Powered by mobility,...
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Unified Communication Services – Integration for efficiency
By Suresh Kanniappan On 23 Feb 2015With the explosion of radical disruptive technologies such as Big Data, Mobility, Cloud Computing and Social Media, communication has been increasingly redefining itself to fit into an evolving, interdependent, multifaceted business ecosystem. From 'voice' being the protagonist a couple of...
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INFRASTRUCTURE-AS-A-SERVICE – BOON OR BANE?
By Raghuram Gorur On 23 Feb 2015As businesses grow exponentially, the stress on physical and software infrastructure grows exponentially. With both space and liquid cash in short supply, the option is to look beyond one’s environment to efficiently scale the business. Third party vendors provide the...
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Combating Cybersecurity Threats through Risk Assessment and Compliance
By Vijay Bharti On 23 Feb 2015Technologies are evolving, getting complex by the day; so are cyber security risks. Businesses operating in an interconnected, digital world are wholly dependent on technology to drive profitability, and thus need to be aware of imminent threats in the technology...
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Digital Marketing Disrupted: It’s now about Consumer Engagement
By Shantanu Paknikar On 19 Feb 2015As enterprises the world over go digital, one area that has already been 'digitized', at least partially, for some years now is that of marketing. Digital Marketing using channels such as e-mail, social media, and the web is fairly widespread...
Consumer Engagement Digital Marketing Digital Transformation Disruptive Technology
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