Technology
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7 Focus Areas for Customer Experience Management
By Shantanu Paknikar On 23 Sep 2015For those familiar with Michael Porter's work, strategy is about differentiation. In the digital era, there is a growing consensus that differentiation will depend on how service providers manage their customers' experience. Strategy then will need to increasingly focus on...
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Five Parameters That Influence Customer Experience
By Shantanu Paknikar On 22 Sep 2015The analyst firm Forrester defines customer experience as “How customers perceive their interactions with your company.” Read More. Here are my thoughts on what are some of the factors and parameters which influence these perceptions. 1.Expectation Management: Customer perceptions about...
CRM Customer Engagement Customer Experience Omni channel Technology
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Apache Kafka: Building Intelligent Systems
By Vishnu Subramanian On 3 Jun 2015Intelligent systems are those which can change their behavior with data. Capturing data itself is a challenge in the new age systems with IOT applications, Web Scale applications, Telematics, etc.., due to high velocity and volume of inflow and outflow...
apache kafka Big Data Digital Transformation IoT Kafka Technology
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Spark In Action : Processing Data
By Vishnu Subramanian On 2 Jun 2015This blog is intended for data engineers, data scientists who are planning to use Spark & Scala, and for anyone who is interested in learning Spark trough practice. Understanding How to use Spark for Data Exploration The goal of the...
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Streaming Big Data Analytics with Spark, Kafka and Cassandra
By Vishnu Subramanian On 2 Jun 2015Analytics has become important for every business to run successfully. Understanding your customer’s requirement, predicting what they want at the right time has become more and more important. Time to react has become the key to success for many business lines, particularly...
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