Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud

Digital Transformation

Social Media Analytics for Retail – Are you there yet or not?

Let’s start by getting one thing straight – whether retailers talk on social media or not, consumers are. With 1317 million users on Facebook and 271 million active Twitter users as of Q2 2014, our premise is not debatable anymore. And retail is one industry that is comprehensive of all individuals in some way or […]
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Managing Enterprise Big Data – Building the Right Platform

Although the popularity of Big Data is increasing day-by-day, the concept stems from a very simple theory. Businesses mostly rely on transactional data, stored in relational databases, for decision making. However, there’s also a treasure-trove of unstructured, non-transactional data available to them in the form of emails, blogs, photographs, sensors, etc. that can be harnessed […]
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Designing the right infrastructure for Big Data – best practices

Big data refers to the collection and subsequent analysis of any significantly large collection of data that may contain insights or business intelligence. Though the concept of Big Data is not startling new, its attributes which are mainly variety, volume and variability have been forever varying. Unlike traditional business analytics, Big Data provides business intelligence, […]
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mobility

Top 10 trends Mobility has induced in Retail

Mobility has changed everything in this world. Everything. Literally. It has revolutionized the way people think, live, engage or do business. In the gaining omnipresence of mobility, retail has perhaps undergone the maximum metamorphosis, because in a manner, mobility has got a lot to do with individuality aka personality. And from personality comes personalization. Here’s […]
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How does business drive technology requirements

Business-Driven Technology A business-driven technology strategy articulates the capabilities required for the success of an organization. To align business-technology investments with business strategy, focus needs to be on the type of value that the business aims to create. Decisions on business-technology investments require structured thinking about business goals. A clear understanding of business requirements dictates […]
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Digital Retail

Digital Retail – Customer Engagement and Individual Customer Pricing

These days customers have become very choosy and thus it has become quite a bit challenge for retailers to retain customers. But with the advent of Digital Retail, it has become much easier to gain personalized customer data (such as their preferences, regular needs, occasional necessity, etc.). This data can be used to provide tailor-made […]
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