Customer Experience
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Channel Optimization for Banks
By Sethuraman Janardhanan On 23 Jul 2014Channels are fast becoming an integral part of banking activities. In this age where customers enjoy best possible services across all industries, banks have to concentrate on and optimise their channel management strategies so that they are able to ensure...
Analytics Banking Customer Experience Digital Enterprise Innovation Technology
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Leverage Big Data: Push your customers from ‘just browsing’ to ‘sold’
By Sethuraman Janardhanan On 15 Jul 2014In today’s digital age, it is easy to understand where Werner Vogels, Chief Technology Officer, Amazon is coming from when he says, “ You can never have too much data – bigger is definitely better. The more data you can...
Analytics Customer Experience Digital Enterprise Digital Transformation Innovation Retail Solutions Technology
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Dynamic pricing strategy
By Sethuraman Janardhanan On 11 Jul 2014The days when the price of a product depended on the perceived value it gives the consumers and the price of a competing product, are fast fading. In today’s digital world the customer is spoilt for choices as virtual stores...
Analytics Customer Experience Digital Transformation Innovation Retail Solutions Technology
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A value system that transforms us from providers to partners
By Raju Chellaton On 18 Mar 2014When a customer engages a partner to enhance capabilities of an existing enterprise application or a technology product or to provide support services: runtime operations, system monitoring and management; application or product maintenance, is it the service partners’ business to...
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Next Gen Customer Experience Management: Proactive Customer Care
By Shantanu Paknikar On 25 Feb 2014The transition from traditional Customer Relationship Management (CRM) to Customer Experience Management is underway, and we are in the middle of it. To attract and retain customers, enterprises today not only need to manage their customers’ experience, but also do...
Analytics Banking Customer Experience Digital Transformation Innovation Insurance Solutions
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