Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud

Salil Godika

How to Address The Challenges With Chasing Overseas Buyers: A Retail Perspective

Expanding sales beyond the local borders and targeting an international audience offers a great opportunity for retailers. However, it is quite challenging to predict the user behavior when sales expand beyond local borders. Here are some of the major challenges in this space and the possible solutions to address them. Regional cultures, online purchasing patterns, […]
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Why Retailers Should Recruit a Chief Omnichannel Officer Now

Thanks to modern technology and digital tools, the opportunities to interact with and buy from a brand today are ubiquitous. Customers want to shop anytime, anywhere. Omnichannel rules, and smart retailers are getting on board. For the customer, the best of omnichannel creates a consistent and uniform experience across all touch-points — online, brick-and-mortar stores, […]
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Is An OmniChannel Officer Inevitable?

The rapid advances in the technology landscape and proliferation of digital have taken customers beyond multi-channel to an Omnichannel retail experience. Global retailers that include the likes of Macy’s, Saks and Lowe’s have already moved in this direction enabling customers to shop anytime, anywhere and enjoy consistent and delightful experience. Omnichannel retail aims at enabling […]
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12 Steps for Analyzing Unstructured Data

Increasing digitization and the proliferation of multichannel processes and transactions have resulted in a data deluge. Now organizations rely on unstructured data to make business decisions, such as determining customer sentiment, cooperating with discovery requirements and personalizing their products for customers. They must scrutinize information provided by customers and other organizations and dig into information […]
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Identity and Access Management

Near Real Time Insights to Empower Your Front Line

Generating real time or near real time insights and enabling front line staff access actionable takeaways is a game changer. Be it pharma sales representatives or customer service agents or airline cabin crew, the window to resolve or enhance customer experience ranges from a few seconds to minutes at best. It is during this window […]
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analytics

The Emergence of the API Economy and the Role of Analytics

The emergence of technological trends including social media, mobile computing, cloud services and the Internet of Things has fueled an exponential growth in APIs, both public and private. APIs now serve as building blocks for building new applications, allowing developers to focus on the core or unique part of their offering, while tapping into the […]
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Maximize Mobile, Boost Your Business!

Mobile phones and devices have changed everything: the way people work, the way people play, and certainly the way people shop. Mobile can be a serious tool for retailers who want to not only capture the mobile customer, but also streamline their business and revitalize their marketing. Meet The Mobile Consumer Along with transforming lifestyles […]
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Nine Steps to Extract Insight from Unstructured Data

The increasing digitization of information, coupled with multitude of multi- channel transactions has resulted in a data deluge. The ever- increasing pace of digital information has led the world’s aggregate data to double in even shorter intervals than ever before. According to Gartner, about 80% of data held by an organization is unstructured data, comprised […]
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