Priya Prasad, Head of the Retail, CPG, and Logistics Industry Group at Happiest Minds, brings 24+ years of experience with a unique blend of functional areas and tech consulting in the Retail and CPG industry. Her expertise includes analytics-led consulting, digital transformation, business and tech consulting, brand management, consumer research, and trade marketing and distribution.An alumnus of IIMA, Priya brings rich experience from her previous organizations, PwC, ITC (British American Tobacco India subsidiary), Kraft Heinz, and Antuit. She has advised, led, and delivered large transformation programs for global clients across the US, Europe, SE Asia, and ANZ.